With the help of our friends at Fork Spoon we created a concept shop inside of P's & Q's. The aim of the concept shop/capsule was to present and explore the idea of "transience" within different areas, both on and off the pitch. Playing with themes of motion, transition and the ephemeral nature of day to day occurrences; all while creating comfort in these dynamic and often unpredictable settings.
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We decided to cozy up again before the new year, this time in Toronto. Centered around the Scandinavian concept of "hygge" we held both a pop-up shop and an ensuing jam in the city's West End.
SATURDAY MORNING NINETEEN NINETY SOMETHING CARTOONS AND CEREAL